Born from the ashes of mainstream book publishing, Sun Rider Press was founded in the European summer of 2019, though it was a long time in the making. Mike, long rider of the road, began putting pen to paper when he embarked on his first global pilgrim voyage. He originally wrote short stories of his unconventional escapades that held a lens to the world through the eyes of a 20-year-old middle-class white boy. After 8 years, a couple of novels under his belt, and an overflowing inbox of literary rejections, Mike came to a startling realisation: publishers really only want a hero's story. That transatlantic voyage by some ex Tour de France winner; that latest celebrity cookbook exploring the cultural delicacies of ‘off-the-beaten-track’ areas. It's a shame that they are so short-sighted.